Now accepting B2B brands and creators

The creators who influence enterprise buying decisions.

We aggregate the experts, reviewers, and thought leaders that B2B decision-makers trust — and connect them with brands ready to invest in performance-driven creator partnerships.

Podcast recording setup with microphone
250+
B2B Creators Identified
90+
Brands with Active Affiliate Programs
10
Decision-Maker Categories
$16.5K
Avg. B2B Conversion Value
Creator-driven performance marketing for B2B.
We do in B2B what the best platforms do in consumer — aggregate creators by category, quantify their audiences, and activate them for brands with premium commissions and flat fees.
01

Identify the buyers who matter

We map real buying committees across your target accounts — decision-makers, influencers, and internal champions — so your message reaches the people who actually drive purchasing decisions.

02

Activate trusted expert voices

We curate and match your brand with credible B2B creators and subject-matter experts who already have trust and authority with your buyers.

03

Turn influence into pipeline

Creators produce authentic, high-signal content that educates buyers, builds trust, and drives measurable impact across awareness, demand, and revenue.

Result: Faster trust, higher-quality engagement, and influence that moves deals forward.

10 decision-maker categories. Hundreds of creators.
Every B2B software purchase has a decision-maker. We've mapped who they are, who they listen to, and how to reach them.
📈

Sales & Revenue

CROs, VP Sales, Sales Directors

🚀

Marketing & Growth

CMOs, VP Marketing, Growth Leads

🛠

Product & Engineering

VP Product, CPOs, CTOs

☁️

DevOps & Infra

DevOps Leads, SREs, Platform Eng

💰

Finance & CFO

CFOs, VPs Finance, Controllers

🔒

IT & Cybersecurity

CISOs, IT Directors, SecOps

👥

HR & People

CHROs, VP People, TA Leaders

⚙️

Operations & Workflow

COOs, VP Ops, Project Managers

🤝

Customer Success

VP CS, CX Directors, Support

📊

Data & Analytics

CDOs, VP Analytics, BI Leads

Every B2B category has creators who move deals.
We're mapping the creators who influence real enterprise purchasing decisions — and connecting them with brands ready to pay premium rates.
Finance & CFO
Top Finance Influencers & Former CFOs
Newsletter audiences of 100K+ finance decision-makers
Brand opportunity: Brex, Mercury, Tipalti, Sage, BILL, Xero
Sales & Revenue
Top Sales Influencers & Revenue Leaders
500K+ combined reach across LinkedIn & podcasts
Brand opportunity: HubSpot, Pipedrive, Gong, Outreach, Salesforce
DevOps & Infrastructure
Top DevOps Influencers & Platform Engineers
Millions of subscribers across YouTube & tech blogs
Brand opportunity: Datadog, NordLayer, Docker, Vercel, AWS

"B2B creators are peers, not journalists. When a former CFO recommends a financial tool, or a DevOps engineer demos an infrastructure product, the audience trusts them because they've been in the same seat. That practitioner credibility is worth 10-100x more per conversion than consumer influencer audiences."

The thesis behind BrandCycle Partners
Creator recording content at desk Newsletter and content on laptop screen
Podcast microphone in studio Creator working on content at laptop Creator speaking at tech event
Whether you're a brand or a creator, we want to talk.
For Brands

Reach the decision-makers who buy your software.

We connect B2B SaaS brands with curated networks of expert creators who have built audiences of your ideal buyers.

  • Managed creator activation campaigns
  • Premium affiliate commissions + flat fee models
  • Category-specific creator networks
  • Performance-driven results with full attribution
Partner With Us
For Creators

Monetize your B2B expertise at scale.

If you've built an audience of business decision-makers, we'll connect you with brands willing to pay premium rates for your influence.

  • Higher commissions than direct affiliate programs
  • Flat fee sponsorship opportunities
  • Managed brand relationships (we do the admin)
  • Work with top B2B SaaS brands
Apply to Join